These Hiring Trends for Employers are Powerful. Here’s Why.

HR teams must begin to picture job search and talent acquisition using the lens of today's hiring trends for employers

The conversations on the downturns of 2020 are getting very exhausting. The headlines are talking about the rise in coronavirus cases. Different platforms are up and recommending  various survival strategies and hiring trends for this “new normal.” The following Hiring Trends for Employers are Powerful and will help you make better recruitment plans and decisions.

 

In this new normal, it won’t be enough to pay salaries and sell products or services. Critics (and even employees) will begin to involve companies in all matters that affect humanity.

  1. A Shift in Organizational Culture

In 2020 and beyond, organizational culture will be a ” must-have.” Companies will have to do more than offer attractive welfare packages to keep their best talents. Today’s workplace culture must go beyond just shareholder value. 

It’ll include employees, customers, and communities. In this new normal, it won’t be enough to pay salaries and sell products or services. Critics (and even employees) will begin to involve companies in all matters that affect humanity.

In the wake of the #BlackLivesMatter protest, an Amazon customer fires back at Jeff Bezos. The customer was unhappy with the company’s position in support of the movement. In his words, Bezos says he’s happy to lose such customers. See his response here. (Warning! Post contains profane language). His example might put things in perspective on the importance of being true to company culture.

Consequently, the court of public opinion will continue to question companies for their cultural values. This time, silence and donations may not be enough. Employees will now seek clarity of vision, great leadership, and career growth at the forefront. 

Presently, recruitment and hiring trends for employers are already closing in on eliminating discrimination and racism in the workplace. Hence, company culture will have to learn how to build employee loyalty and keep customers happy.

HR teams must be attuned with today's job search and hiring trends for employers
HR teams must be attuned with today’s job search and hiring trends for employers

2. Hiring Quality Talent will be Tougher.

Observers have always predicted a recession in the coming years. Little did they know of the coronavirus outbreak. Pandemic workplace crises call for a need for responsive recession-proof hiring strategies. Of course, unemployment is usually high at this time, and talents are abundant. But this may not be the case for “the very best of the best talents.”

Companies will have to devise a strategy to spot and recruit high-quality talents in recession times. It’s also essential to realign company operational culture with new realities. The move will help your company to retain its top talents and customers too. Again, how talents and job seekers see your company matters much in today’s hiring trends.

Fundamentally, interview comments and employees’ opinions on online platforms will shape your company’s HR identity.  Glassdoor recommends employer branding as an effective talent magnet and retention strategy.

 

HR teams must begin to picture job search and talent acquisition using the lens of today’s realities.

3. HR Perspective on Job Search

Right now, many things influence the attraction of top talents. Factors such as web presence and mobile optimization of your job application procedures matter now. Job conditions will begin to mean more.  Do you have a chance to insert flexibility into employees’ work provisions?  Jobs that offer partial or full remote work opportunities may record an unprecedented surge from applicants now. 

Additionally, mobile phones are the new tools for virtually everything. It makes sense that job hunting will also happen on mobile devices. How friendly is your job application process on mobile phones?

Your site’s ability to optimize well on mobile will impact how talents will engage your openings. If the application procedures are frustrating on mobile, they may discontinue the process.

Finally, HR teams must begin to picture job search and talent acquisition using the lens of today’s realities. Online presence has eclipsed the era of newspaper adverts. By keeping up with emerging hiring trends for employers, HR teams can help companies retain their best talents and attract new performers.

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